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Other Years With with an additional 20 plus examples 1950 - 1951 - 1952 - 1953 - 1954 - 1955 - 1956 - 1957 - 1958 - 1959
Plus Check Out Our 1954 Dresses, Skirts and Blouses Page


Bracelet Sandal
Price: $3.89
Description What a break for you who love smart sandals. One side of the envelope vamp is gently scalloped with rows of soutache braid over tiny openings; the other side is perfectly plain. Slender ankle-whittling bracelet strap. The high three-inch heels he loves to see you wear. Comes in black suede with braid trim.

Braclet Sandal 1954

Calfskin Pump
Price: $4.89
Description Lovely line calfskin pump you'll love for daytime or evening. Offside throatline, accented with tiny perforations over contrasting color underlay. Leather sole. Choose from black with gray trim or red with black trim.

Calfskin Pump 1954



Charmode Softies
Price: $3.94
Description Girdle in regular sizes. Cotton velvet-lined. Non-roll waistband. Reinforced at bottom edge and E-Z adjust garters. Comes in white or pink.

Charmode Softies 1954

Flex Fit Argyle Sock
Price: $1.49
Description The famous nylon flex-fit available this year, for the first time, in a clear, smart four-diamond argyle pattern. Fits snugly without binding. Colors are navy blue, gray, maroon and brown.

Flex Fit Argyle Sock 1954



Leather Moccasin Shoe
Price: $5.00
Description A slip-on styled like more expensive patterns. Smooth leather upper; made the Goodyear welt way--flexible, shape-retaining and no inside seams to irritate your foot. Roomy moccasin toe for free and easy relaxation. Rubber sole, heel.

Leather Moccasin Shoe 1954

Leather Sandal
Price: $5.98
Description Handsome looking, heavenly feeling pump. Girds your feet in the closest, gentlest fit. Wonder walker for busy days but party-pretty from heel to toe. Deep black suede...flaring rows of gunmetal patent meet at a dainty center vamp ornament. Foam-cushioned underfoot. Gunmetal patent-covered platform, smooth high two and a half inch heel. Long wearing Searosole.

Leather Sandal 1954



Leather Suede Contrast Pump
Price: $3.49
Description There's color, leather contrast in suede and smooth. Gay pinking, tiny bow. Five-eighths inch built-up heel, composition sole. Colors are black suede with red leather, black leather with suede, red leather with black suede.

Leather Suede Contrast Pump 1954

Men's Dress Watch
Price: $12.88
Description Good looking case is 10K yellow rolled gold plate. Faceted expansion band is 1/20 10K gold filled. Stainless steel backs.

Men's Dress Watch 1954






Men's Leather Luggage
Price: $17.50 - $20.95
Description Good looking split leather cases. Rich coppertone (reddish-brown) color, gleaming brass-plated hardware. Roomy two-suiter has two hangers, convenient snap-down center divider. Leather caps protect base corners, give added wear and durability. Four bottom studs. Sturdy double handles, strong steel frames.

Men's Leather Luggage 1954

Nurse Oxford
Price: $6.98
Description Nothing like this Nurses' oxford to take the work out of standing or walking. Extra supple elk-tanned leather. Soft, yielding arch and underfoot cushions. Strong nylon-stitched seams. Brown or black with Searosole, white with rubber sole.

Nurse Oxford 1954



Off Shoulder Bra
Price: $1.47
Description All the glamour of a strapless! All the support of a style with straps! No more bothersome pinning, pulling or poking to keep bra straps out of sight when you wear decollete dresses. Shaped elastic "caps" on straps leave neckline and shoulders beautifully bare. Straps adjust at back. Darted bust-cups have embroidered trim. Elastic midriff band. Elastic back closing adjusts.

Off Shoulder Bra 1954

One Piece Work Shoe
Price: $8.98
Description We believe this is the only shoe of its kind on the market... revolutionary new construction eliminates vamp and back seams; one piece of supple elk-tanned comfort--more durable, too; less chance of seams ripping or pulling loose. Here's the ideal shoe for those "on-your-feet-jobs," you'll feel the difference from the first minute you slip them on! Rolled top-edge for greater ankle comfort, won't bind when laced to top.

One Piece Work Shoe 1954



Playtex Magic Controller
Price: $7.95
Description The one and only latex garment that provides boning without bones. What amazing figure control, yet what freedom, what blissful comfort! Magic Controller has all the famous Playtex features plus these "extras": triple-thick latex "finger panels, no roll-down sides... triple-thick triangles at each side of waist snug garment to you, yet never poke or prod, no-hike-up support, beautifully textured latex looks like a rich fabric, almost feels like one on the outside. Reinforced garters adjust to fit your own figure height.

Playtex Magic Controller 1954

Smooth Fit Tie Shoes
Price: $5.89
Description Smooth-fitting, trim appearing. Butter-soft kidskin with soothing comfort built in. Plump heel-to-toe cushion insole, heel and metatarsal cushions soften every step. Lightweight, flexible steel shank gives your foot gentle but firm support. Pre-flexed leather sole, two-inch heel. Comes in black kidskin.

Smooth Fit Tie Shoes 1954



Square Heel Wedge
Price: $2.89
Description Eye-catching fashion from famous shoe salons in this square heel wedgie. In solid with your favorite styles. Soft, foot-conforming leather with contrast color heel, throat and vamp trim. "Envelope" vamp design. Fully lined for smooth comfort. Leather covered wedge heel. Long wearing composition sole. Colors are sand with red trim or eggshell with turf tan trim.

Square Heel Wedge 1954

Two Eyelet Tie Shoe
Price: $5.00
Description A style that's sweeping the nation--two eyelet tie with clean, modern design. Popular wine-tone color leather. Goodyear welt construction; no inside seams, greater flexibility. Toughness underfoot, too with durable rubber sole and heel.

Two Eyelet Tie Shoe 1954



V-Throat Wedge
Price: $3.89
Description Pert little suede wedgie; leather mudguard and covered one and five-eighths inch heel. Foot-slimming v-throat, tiny bow. Genuine neolite soles. Colors are black suede with leather trim or brown suede with leather trim.

V-Throat Wedge 1954

Women's Cushion Style Watch
Price: $12.88
Description Women's cushion style. 10K yellow rolled gold plate case, swirl design expansion band... very lovely. Raised non-shatter crystal.

Women's Cushion Style Watch 1954



Zip Saddle Oxford
Price: $4.98
Description It's exciting news! The glistening white piping surrounding plug on original new Kerrybrooke saddle oxford. Adds a fresh, special touch, a foot-whittling detail to this side-zippered saddle. Cushions and comforts your step, too, with black Sear-O-Foam crepe sole and heel. White midsole adds more smart contrast to this truly different shoe. Smart suede leather uppers, strongly sewn with nylon thread. Roomy last for utmost walking comfort. Easy for you to slip into and out of. Colors are black, gray, or blue.

Zip Saddle Oxford 1954

Zip Top Bag
Price: $2.77
Description Nylon zipper bag, water-resistant rubberized interior. Sixteen-inch long brass zipper. Plastic binding, handles and trim. Large bottom studs. Plastic covered handles, stitched and riveted, will not pull loose. Colors are blue or brown.

Zip Top Bag 1954